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Marketing Communications Specialist at Sproxil Nigeria

Sproxil is a venture – backed enterprise that provides world – class brand protection services in emerging markets. Sproxil uses mobile technology to combat counterfeiting and increase brand equity with innovative, consumer – focused product protection and targeted marketing solutions.

We are recruiting to fill the position below:

Job Title: Marketing Communications Specialist

Location: Yaba, Lagos

Job Responsibilities

Branding & Communication:

  • Manage brand delivery and consistency across all markets for all product lines;
  • Attract potential customers and maintain loyalty of existing customers;
  • Create, update and manage all published contents (images, videos and written);
  • Plan and execute campaigns for corporate promotions, launching of new product lines etc.;
  • Establish, own and drive internal and external communications strategy that positively affects employees’ and customers’ understanding, engagement and commitment with the result of a stronger connection to the company and leads to a return on investment;
  • Strategically promote the company’s products and services.

Marketing: 

  • Develop, refine and execute marketing goals and strategies;
  • Design and execute marketing campaigns across all channels;
  • Design all marketing materials, website content, and publications for accuracy, branding, and compliance with the organization’s brand architecture;
  • Develop strategic plan, which addresses critical issues in marketing and communications;
  • Set and meet internal and external marketing objectives;
  • Ensure marketing / communication campaigns and programs are aimed at enhancing sales efforts;
  • Conduct market analysis and research to identify trends and opportunities;
  • Make presentations to the management on Marketing and Communications strategies and activities.

Digital Marketing:

  • Execute social media strategies on behalf of the company through competitive research, platform determination, message and audience identification;
  • Device ways to monitor, measure and report on the impact of social media campaigns and effects on the business;
  • Develop contents for B2B E-mail, SMS marketing and increase brand awareness and image;
  • Produce valuable contents for the company’s online presence and organize the company’s publications;
  • Monitor and report trends in social media tools, applications, design and strategy.

Requirements

  • Degree in Marketing, Mass Communication or related discipline
  • 4 – 5 years experience in Strategic Marketing and Communications

Competencies / Skills:

  • Good use of social media platforms such as Facebook, Instagram, LinkedIn, YouTube, twitter etc.
  • A good team player and self-motivator.
  • Good creative skills and ability to work independently.
  • Excellent written and verbal communication.
  • Good attention to details and accuracy.
  • Sound knowledge of Web and Digital Marketing Technologies (HTML, Google Analytics, SquareSpace, Adwords, BenchMark).

Application Closing Date
Not Specified.


How to Apply

Interested and qualified candidates should:
Click here to apply online

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